Trade show and booth

Stop the aisle and leave the show with leads

A draw on the big screen, a QR code on the table, and games with your brand.Capture keeps going even when the hall Wi-Fi drops.

Booth activationLive engagementInstant QR codeNo login for participantsLive draw

Is your operation a talk or a conference? See the draw for a seated audience

Sortefy selected for the Founders Club Growth Challenge powered by Notion

Recognition

Selected for the Founders Club Growth Challenge

Sortefy was one of the startups accepted into the acceleration program by Founders Club, in partnership with Notion — among more than 1,500 applications from across Brazil.

Content, connections, and guidance to improve the product, go-to-market, and event activations.

Read the full story

How it works

In 3 simple steps you are ready to activate, engage, and capture leads at your event.

1

Create the campaign

Customize the page with your logo, colors, and copy. Start from a template or from scratch.

2

Generate the QR code

Share the QR code at your booth or on printed materials. Participants open it on their phone, with no app.

3

Capture and draw

Collect qualified leads, engage people with live draws, and export data to your CRM.

Use cases

In practice, at the booth

For brands, activation agencies, and marketing teams: big screen, QR code on the table, quiz, ranking, and the lead in the same trade-show flow.

Trade show booth with a screen showing the Sortefy prize wheel and people joining via QR code

Trade shows and booths

Draw visitors to the booth with a visible prize draw, capture leads on their phones, and hand out gifts in the open.

A host running a live Sortefy draw on a TV for a corporate event audience

Events and talks

The audience is already seated. Open the talk and conference page.

A booth team talking with visitors while the screen shows the prize wheel, participants, and the Sortefy QR code

Booth activation

Combine a big screen, a live wheel, a QR code on the table, and branded gifts to turn visitors into qualified leads.

A host drawing one winner from everyone signed up, with the name list and the Sortefy QR code on screen

Draw from everyone

Everyone signs up with the QR code. On screen, the list of names competes for the prize live — no queue at the wheel.

A host running a live quiz on screen with multiple-choice questions and participation via the Sortefy QR code

Live quiz

Show questions on the big screen, time the rounds, and let people answer on their phones — no app, just a QR code or a short code.

Screens showing a quiz and a participant ranking with live scores on Sortefy

Quiz ranking

Show the top participants with points updating after each correct answer, and keep the competition visible until the event ends.

Games with your brand

Custom mini-games for booth activation

Besides quiz and draws, build playful experiences in your campaign's identity — logo, colors, products, and scenery on every round. Your brand in the background, in the game, and in the win.

Memory match

Cards with your products or brand visuals. Useful for teaching the catalog and sparking a time-challenge at the booth.

Custom blocks

A matching game with custom pieces and background. A ranking and competition keep people engaged longer.

Catch and win

Brand objects fall on the screen — the participant catches them and scores points. Fast engagement, a strong visual, and a line at the booth.

Want a game that looks like your brand?

We build the experience to order — from the backdrop to the scoreboard — tied to lead capture and how you run the event.

Request a game with my brand

Customers

Brands and institutions that trust Sortefy

  • Universidade do Vale do Taquari — Univates
  • Centro Universitário UniAnchieta
  • UTI do Notebook Express
  • Intelipost
  • Progress
  • Funsales

Event setup

Devices you need

Sortefy runs online (with internet on site) or offline (without relying on the venue network). See what you need in each case.

Online mode

Internet on site

A laptop with internet, a TV over HDMI, and the audience's phones scanning the QR code — no app.

Online mode: a laptop connected to the TV over HDMI and a phone scanning the QR code on screen
  • Laptop — runs the campaign and presentation mode
  • TV or monitor (HDMI) — shows the live draw or the QR code
  • Phone — participants scan the QR code

Offline mode

No internet in the hall

The laptop runs Sortefy on the local network. Phones, tablets, and the TV join the booth's Wi-Fi router (or another laptop over Ethernet) for sign-up; the TV shows the wheel, quiz, or live draw over HDMI.

Offline mode: a laptop connected to the Wi-Fi router over Ethernet, a TV over HDMI, and a tablet filling in the participation form
  • Laptop — runs Sortefy offline on the local network (router or cable)
  • TV or monitor (HDMI) — shows the wheel, quiz, or live draw
  • Tablet or phone — joins the same network and registers participants

Product

Everything you need for activations and engagement that work

From the booth experience to live engagement and handing leads over — one platform for the operation.

Campaign editor

Live preview

See changes in real time while you customize the campaign.

Preview of the Sortefy campaign editor

TV / tablet mode

Giant QR code

Put it on large screens for maximum visibility at your booth.

Presentation mode with a giant QR code

Dashboard

Manage your leads

View, filter, and export captured leads in real time.

Sortefy leads dashboard

Events

Organize your draws by event

Keep campaigns in one place, follow status, and separate everything by event so the operation stays clear.

Card for organizing draws by event

Features

And more

  • Booth activation
  • Live engagement
  • Interactive quiz
  • Live draw
  • NPS (participant satisfaction) — *Online version only
  • CSV export
  • White-label
  • Customization
  • Offline mode
  • LGPD compliant
Before and after

The difference between improvisation and operation.

Without Sortefy

Improvising
  • A draw from a box or a spreadsheet — hard to prove it was fair
  • Paper forms and a line at the booth
  • Leads take days to reach sales
  • No live engagement on the big screen
  • Unstable internet stalls the booth
  • A makeshift QR code in a generic tool
  • Quiz and ranking end up in a separate spreadsheet
  • Scattered, duplicate data after the event
  • A generic look, with no campaign branding
  • After the event, someone fixes the list by hand before the CRM

With Sortefy

Operation
  • A live, auditable draw on the TV, in the moment
  • Sign-up in seconds via QR code — no app
  • Immediate CSV export for the sales team
  • Wheel, quiz, and ranking together on the big screen
  • Offline mode with a Wi-Fi router when there is no internet
  • A campaign customized with logo, colors, and copy
  • A dashboard with leads and status in real time
  • Valid participants filtered automatically
  • LGPD and access control on the platform
  • From the booth to sales follow-up in the same flow

Plans

Simple, transparent prices

Try it with fictional data and buy a plan when you are ready for a real event.

Special offers for the first customers.

Free

R$ 0/ to try

Try now

A guided tour with fictional data. Try the wheel and the event flow. It is not for a live event.

Plans per event

Pay per event, with no lock-in. Payment is by PIX in Brazilian reais: the license is released immediately, with no waiting on the team and no automatic renewal.

Starter

R$ 29/ per event

  • - 1 event
  • - Up to 100 captured leads
  • - Up to 10 draws
  • - Logo, form, screen, and NPS
  • - CSV export
  • - Support

Basic

R$ 59/ per event

  • - 1 event
  • - Up to 500 captured leads
  • - Up to 10 draws
  • - Logo, form, screen, and NPS
  • - CSV export
  • - Support

Essential

R$ 99/ per event

  • - 1 event
  • - Up to 1,000 captured leads
  • - Up to 10 draws
  • - Logo, form, screen, and NPS
  • - CSV export
  • - Priority support

Professional

R$ 149/ per event

  • - 1 event
  • - Up to 1,500 captured leads
  • - Up to 10 draws
  • - Logo, form, screen, and NPS
  • - Offline mode
  • - CSV export
  • - Priority support

Scale

R$ 249/ per event

  • - 1 event
  • - Up to 3,000 captured leads
  • - Up to 10 draws
  • - Logo, form, screen, and NPS
  • - Offline mode
  • - CSV export
  • - Priority support

* Plan benefits expire at the end of the event. Unused allowance does not roll over.

You can also assemble a custom plan, choosing modules and extra leads for what that event needs.

FAQ

Frequently asked questions

Do participants need to log in?+

No. Participants join straight from the link or QR code, so you cut friction when capturing leads.

How does the draw work?+

You set the rules and run it live in presentation mode. The system only includes valid participants.

Can I customize the campaign page?+

Yes. You can adjust the title, copy, colors, images, and layout to match your brand.

Is the data secure?+

Yes. Data is protected with access controls and privacy practices aligned with Brazil's LGPD.

Can I export the leads?+

Yes. Leads can be exported as CSV for your CRM and sales workflows.

Can I run several draws in the same event?+

Yes. On paid plans, a published event can have up to 10 draws, each with its own QR code, prizes, and list. On the Free plan and in the demo, the limit is 2 draws per event.

If the same person joins several draws, does that count as more than one lead?+

Once per event. The key is the email: the same person signed up for several draws in the same event uses one lead. A different email, or the same email in another event, counts again. When the plan limit is reached, we email you and capture continues up to 50% more. After that, a new email is no longer accepted.

How does payment work?+

You choose a plan, pay with PIX, and the license is released automatically. It is per event: there is no monthly fee and no automatic renewal. Billing is in Brazilian reais. Add a CPF or CNPJ on your profile to generate the PIX charge.

Does it work for brand activations and agencies?+

Yes. Brands, activation agencies, and marketing teams use Sortefy to build booth experiences — quiz, QR code, a big screen with a live draw, branded games, audience engagement, and auditable lead capture.

Does Sortefy offer custom games for brand activation?+

Yes. Besides quiz and draws, we build custom branded mini-games — memory match, custom blocks, and catch-and-win — with your logo, colors, products, and campaign backdrop on every round, tied to lead capture at the event.

How does support work?+

Support is available on business days, during business hours. Requests sent through the official channel get a reply within 24 hours. After you log in, use the Support menu to open and follow tickets linked to your account.